Celebrating fifty years of changemakers
Turning strategy into a houseparty!
As important as corporate strategies are, they tend to be very abstract for employees. Not anymore! For bol we organized ‘Our Housewarming’, a strategy day in Tivoli, Utrecht. Using our empathy and creativity, we made bol's strategic house tangible and showcased the exciting opportunities for employees to play an active role. We served up two mind-blowing shows with top-notch video content, homemade music, delightful surprises, housewarming gifts, and heroic bol colleagues taking the stage. Through real-life engagement with the strategy’s core content, the event brought people closer to bol, the management team and each other.
2500+
employees reached
80%
knowledge of strategy score
“Collaborating with the Management Team, Strategists and Business Developers was all about fine-tuning the messages and jazzing it up with lively animations, visuals and videos. We delved deep to grasp their visions and transformed bol’s house into a 3D spectacle. Proud moments? Coaching the speakers to rock the 360° stage with confidence-boosting warm-ups. It was a blast seeing them truly own the spotlight and their stories!”
Patricia Vergeer
| Creative, Nederland
OVAL's deep dive
Tailored events based on research
Empathic listening can really spark the best ideas! Internal research we did at bol revealed that employees craved a deeper sense of knowledge and ownership in the company's strategy. And so, Strategy Day came about. An inspiring, annual event that enabled employees to really internalize the new complex strategy in an easy way with plenty of good vibes. Craving satisfied.
